如何计算销售佣金?

个人卖家和专业卖家均需为每件售出的商品支付销售佣金。

  • 【对于媒介类商品】(图书、音乐、影视、软件和视频游戏): 亚马逊将按适用的销售佣金百分比或基于销售价格(不含通过亚马逊税务计算服务收取的任何税费)计算出的适用每件商品最低销售佣金(取二者中的较高者)扣除销售佣金。

  • 【对于非媒介类商品:】 亚马逊将按适用的销售佣金百分比或基于总销售价格(买家支付的总金额,含商品价格以及所有运费或礼品包装费,但不含通过亚马逊税务计算服务收取的任何税费)计算出的适用每件商品最低销售佣金(取二者中的较高者)扣除销售佣金。

有关各分类销售佣金的列表,请参阅“我要开店”费用价目表。

商品的销售佣金分类不一定与商品在亚马逊上显示的分类相同。商品可能会在亚马逊零售网站的多个分类中显示,以帮助买家发现您的商品。

您也可通过费用详情页面查看相关费用的更多详情。

示例

以下示例展示了费用的计算方式:

媒介类商品

商品的销售价格
+ 运费
- 销售佣金(商品销售价格的适用百分比)
- 交易手续费
- 每件商品费用 $0.99(仅针对个人卖家)
-------------------------------------
= 存入卖家账户的总金额

非媒介类商品

商品的销售价格
+ 运费
+ 礼品包装费
- 销售佣金(总销售价格的适用百分比,该总销售价格包含所有运费或礼品包装费,但不含通过亚马逊税务计算服务收取的任何税费)
- 每件商品费用 $0.99(仅针对个人卖家)
-------------------------------------
= 存入卖家账户的总金额

注意: 加入专业销售计划的卖家可以下载销售佣金预览报告,此报告提供根据当前所列商品价格估算出的销售佣金金额的信息。估算出的金额不包括购买时收取的运费或礼品包装费。有关更多信息,请参阅如何阅读销售佣金预览报告。


 亚马逊官网原文详情:

How are referral fees calculated?

Individual and Professional sellers pay a referral fee on each item sold.

  • For media products: (books, music, video, DVD, software, and video games): Amazon deducts the greater of the applicable referral fee percentage or applicable per-item minimum referral fee calculated on the sales price, excluding any taxes collected through Amazon tax calculation services.

  • For non-media products: Amazon deducts the greater of the applicable referral fee percentage or applicable per-item minimum referral fee calculated on the total sales price (the total amount paid by the buyer including the item price and any shipping or gift wrap charges), excluding any taxes collected through Amazon tax calculation services.

For a list of referral fees by category, see Selling on Amazon Fee Schedule.

A product's referral fee category is not necessarily the same as the category in which the product appears on Amazon. A product may appear in more than one category on the Amazon retail site to help customers discover your product.

You can also view more details about your fees with the Detailed Fee Explainer.

Examples

These examples show how fees are calculated:

Media products

Sales price of the item
+ Shipping costs
- Referral Fee (applicable percentage of the item sales price)
- Closing Fee
- $0.99 per item fee (Individual sellers only)
-------------------------------------
= Total deposited to seller account

Non-media products

Sales price of the item
+ Shipping costs
+ Gift wrap costs
- Referral Fee (applicable percentage of the total sales price including any shipping or gift wrap costs, excluding any taxes collected through Amazon tax calculation services)
- $0.99 per item fee (Individual sellers only)
-------------------------------------
= Total deposited to seller account

Note: Sellers on the Professional selling plan can download a Referral Fee Preview report with information about estimated referral fee amounts based on current listed item prices. Estimates do not account for shipping or gift wrap charges applied at the time of purchase. For more information, see How to Read a Referral Fee Preview Report.

 文章来源:亚马逊官方网站  

(本文内容根据网络资料整理,出于传递更多信息之目的,不代表连连国际赞同其观点和立场)